Welcome to the John Bickford Collection Auction at GoMotorBids.com. Most race fans recognize John as being the step-father of four-time NASCAR Cup Series Champion Jeff Gordon. John was the inspiration for Jeff’s racing, and a mentor and supporter from the very beginning of his career behind the wheel of a tiny dirt quarter midget. That support continues to this day, as John is the Vice President of Operations at Jeff Gordon, Inc.

In addition to his work for Jeff, John has also been involved in many motorsports businesses and projects throughout his career. He held various top-executive positions at Action Performance, and was heavily involved in the NASCAR collectibles market for many years. All of his years in the sport, combined with his broad spectrum of involvement, has given him the opportunity to obtain some very unique and rare pieces of racing memorabilia.

And now he’s making some of these pieces available to you – the fans and collectors! Check this section each week for some amazing and incredibly-hard-to-find items, including many one-of-a-kind pieces. It will all be available to the highest bidder with no reserve price, and every autographed and race-used item will include a Certificate of Authenticity.